Make your product images visible to Google Image Search. RankCart finds the images on your page that are missing alt text and suggests alt text for each, built from your page text and file names, so you can fix them in minutes.
RankCart reads the page you audit and lists every image on it, with or without alt text. Audit a product or collection page to check its images.
For each image missing alt text, RankCart suggests one from the surrounding page text, the image file name and the page title.
Each suggestion is short, readable and describes the product in words shoppers search for, which serves both image search and screen-reader users.
Copy each suggestion from your dashboard with one click and paste it into your product fields. It takes minutes, whether you use Shopify, WooCommerce, or a custom store.
Google relies on alt text to understand what an image shows. Images without it are much less likely to appear in Google Images.
Mobile users search for products on Google Images first. Well-described images reach those customers while they are shopping.
Users who find you through image search are actively looking for your product. They tend to convert better than visitors from generic text searches.
Alt text makes your store accessible to users with screen readers. It also helps you comply with accessibility laws like the ADA.
Descriptive alt text helps Google match your product images to the right searches, so they show up where shoppers are looking.
RankCart suggests alt text without touching your code. You paste it in through your store's admin panel, with no effect on performance.
Alt text helps Google understand what's in your images and makes them eligible for Google Images search results. It also improves accessibility for users with screen readers. Products with complete alt text rank higher in image search and get more qualified traffic.
RankCart builds each suggestion from what your store already says about the image: the text around it on the page, its file name, and the page title. It does not look at the picture itself, so review each suggestion and add details such as colour or material before you paste it into your product fields.
For product-heavy eCommerce stores, Google Images can drive 20-40% of organic traffic. Many customers start with image search, especially on mobile. Optimizing images is often an overlooked opportunity to capture high-intent shoppers.
No. RankCart only scans your existing images to generate alt text recommendations. We don't resize, compress, or modify your images in any way. You only add the alt text to your product fields, which has no effect on performance.
Start a free audit and see how many images on your page are missing alt text. Suggested alt text for each one is included in every paid plan.
Learn More
How to make product images easier to find in search and easier to use with a screen reader.
Read the full guide →